For 9th and 10th graders, there's something more important to build than extracurricular activities: a solid foundation.

We do not choose your major for you. The most crucial aspect of selecting a major is having a clear reason—one that admissions officers can understand—for "Why this major?" At ABC, we help students identify that very "Why" by organizing what problems they are drawn to and what they wish to explore, allowing their major direction to emerge naturally.

ABC ideas cannot be copied verbatim because they stem from each student's unique experiences and strengths. What admissions officers value most is precisely this genuine sense of purpose born from real experiences and a realistic action plan. Instead, by sharing ideas and receiving feedback from peers on feasibility and appeal, you can develop them into more robust and compelling activities.

ABC does not offer one-on-one lessons. Since the ability to articulate and express one's thoughts is essential across essays, interviews, and extracurriculars in the U.S. college admissions process, ABC is designed as a small-group class to cultivate this skill most effectively. The core learning effect of ABC is the natural expansion of thinking that occurs when students listen to each other's questions and perspectives. Furthermore, rather than forcing participation, our expert instructors guide students step-by-step, ensuring even introverted students can join in without pressure. In fact, students who were previously quiet often show the most significant improvement in organizing and expressing their thoughts through group classes.

Each class has homework. Since self-reflection is key, more time invested is better, but the homework itself is designed to be completed within about 2 hours. Structure: Class 2 hours + Homework 2 hours + α (personal reflection time)

The cost for all Brand Youth programs (ABC, CAP) is $2,500. These programs offer exceptional value for money, providing a far more efficient way to build the core foundation needed for college admissions consulting. Additionally, when registering for MYCC, the cost of the corresponding Brand Youth program for each grade level is fully waived.

At MYCC, we view extracurricular activities not as "activities to pad resumes," but as tools to realize a student's brand (their unique story, values, and sense of purpose). Therefore, rather than simply listing or reviewing existing extracurriculars, students themselves plan activities aligned with the brand created through the ABC program. If they have already undertaken activities, they develop them further to fit their brand. 

At ABC, we define the branding directionbased on the student's interests and experiences. We then design the process: social issue identification → research → solution (project direction). Finally, we create the EC/project idea and a step-by-step implementation plan (roadmap, schedule, deliverables) to bring this vision to life.

ABC is an educational program thatteaches methods and frameworks to enable students to handle their own branding. Students who learn this and implement it themselves can have a meaningful high school experience without consulting.

However, consulting is an option where students receive personalized advice/guidancefrom a dedicated assistant (expert) tostrategically refine their work and increase their chances of college admission. Naturally, this yields different results compared to working independently.

In other words, ABC = cultivates the power to build things yourself, while consulting = provides one-on-one support to strategically elevate your work to a higher level of completion.

ABC is a class wherestudents learn how to determine the "overall direction (theme/interests)" and "sequence (what to do first, then next)" for their future extracurricular activities. This process is crucial because extracurriculars are far more sustainable when they stem from a direction the child has personally understood and chosen, rather than a plan someone else made for them. It also ensures the story flows naturallyon the application later. Therefore, ABC helps students cultivate the abilityto think for themselves about "why they want to do this," and to organize a realistic EC roadmapbased on their interests and strengths.

The mentorship package builds upon the direction established at ABC. Your assigned mentor will work with you one-on-one to organize your ideas, expand your options through brainstorming when you feel stuck, and transform your plan into concrete action steps (when/how/what). Most importantly, mentorship isn't justa one-time thing —it involves continuous monitoring and follow-up to ensureyour activities lead to tangible results and outcomes.

To summarize, ABC is "the process of learning how to plan for yourself," while mentorship focuses more on "the process of running alongside someone one-on-one to help them see that plan through to the end."